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Joel Geraci
Consultant, Technology Blogger

Practical:PDF specializes in developing best practices and automation tools to ensure consistent, accurate, and secure creation of your PDF documents using Adobe Acrobat. I bring over 16 years of experience working directly with thousands of Adobe customers to your next project. If your business runs on documents and you think you’re getting the most out of your investment in Acrobat or PDF technology, think again; I can help you unlock Acrobat’s full potential.

Consulting Services and Areas of Expertise:

Practical:PDF can show you how to leverage your investment in Acrobat to streamline document review cycles. Whether you need ad hoc or a highly structured review process or just a few custom stamps, Practical:PDF has the experience and expertise to get you started with online collaborative document review and markup.

JavaScript and Dynamic PDF:
Whether you need some JavaScript to guide a user through filling out a form properly or want to integrate video, sound, Flash or 3D into your PDF files, Practical:PDF can help you differentiate what's technically possible but might not be wise. As the creator of the Video Player Plus for Acrobat, the QR Code Generator for Acrobat, and a number of utility scripts, I can help you create the kinds of documents that get you noticed and work well both on or off-line. See how my work helped Adobe win the 2010 Effie Award for Media Innovation.

PDF Portfolio Development:
If you’re looking for something a little less out-of-the-box, Practical:PDF can create custom PDF Portfolio layouts or themes incorporating your corporate identity and branding.

About Joel:
In my 16-year history at Adobe, I held various positions in Sales, Business Development, Product Management, and Evangelism. Prior to joining Adobe I worked at Xerox and have over 30 years experience in the print and publishing industry.

Take a look at what I've been doing for the last few years:
PDF Developer Blog
IT Matters Blog